CIPR Engage Podcast
Strategic communicators

Strategic communicators

November 17, 2021

The entire world has been changed by the Coronavirus pandemic and as communicators, we've seen boards come forward and ask for interventions and advice in ways that have never happened before.

 

Whilst there’s been a lot of work undertaken both by the Chartered Institute Public Relations and by other professional bodies to ensure that communications is seen as a strategic management discipline; now more than ever, we have an opportunity to ensure that the professionalism of communications is understood as a vital part of the success for all organisations, large, small, independently owned, nationally operated, government, private, public, and everything in between.

 

In this episode, host Sarah Pinch and guests Alex Aiken, Executive Director for Government Communications and James Powell, Head of Group Communications at Irwin Mitchell explore what it means to be a strategic communicator, to be a professional, and how communicators are elevating and repositioning themselves.

 

For more information:

- OASIS model: https://gcs.civilservice.gov.uk/guidance/marketing/delivering-government-campaigns/guide-to-campaign-planning-oasis/

- Getting Chartered: https://cipr.co.uk/CIPR/Learn_Develop/Chartership_.aspx

 

Don’t forget you can log 5 CPD points for listening to this podcast.

Inspiring social purpose

Inspiring social purpose

August 18, 2021

Social purpose is continuing to capture the attention of the C-suite and boardrooms but what exactly is it and what role can PR and comms teams play in supporting their clients and organisations to be more purposeful?

In this episode, host Andy Green FCIPR and guests Shannon Walker founder of Social Disruption, Matt Appleby director at Grow Social Capital and Ben Caspersz founder and managing director at Claremont, explore the misconceptions around social purpose and why in a post-pandemic world, purpose has emerged as an even stronger imperative.

For more information about social purpose see the latest CIPR resources:

 Don’t forget you can log 5CPD points for listening to this podcast.

 

Hybrid Working

Hybrid Working

May 25, 2021

The pandemic has provided an opportunity to explore how we can work differently. The post-COVID world is a very different landscape for a lot of businesses, with many proposing to adopt a hybrid working model, as opposed to go back to the office full time.

Guests Sofia Cann, Martin Flegg and Kate Shaw share their views and experience with our host, Jenni Field. They explore the opportunities and benefits for PR and comms practitioners of implementing a flexible hybrid working approach. 

Building resilience

Building resilience

February 17, 2021

2021 may not have got off with the start we’d all hoped for, making navigating the ongoing COVID-19 crisis even more challenging for self-employed practitioners and teams.

 

For this quarter’s episode, guests Amanda Coleman, Rebecca Mander and Sharon Flaherty will be sharing their first-hand experiences with host Dan Jones to provide practical tips and takeaways for building resilience and accessing support in today’s tough climate.

 

To read the articles referenced in the podcast, see below:

 

Sharon - https://www.linkedin.com/pulse/behind-closed-doors-sharon-flaherty/

 

Amanda - https://amandacomms1.wordpress.com/2021/01/05/a-little-kindness/

 

Rebecca - https://www.guruyoucoach.com/your-pal-for-life/

 

For further support, visit: https://cipr.co.uk/mentalhealthhotline

Doing diversity differently

Doing diversity differently

November 17, 2020

Diversity is about far more than just ticking boxes and as the recently published CIPR State of the Profession report shows, there is still much more for the sector to do to better reflect the society that it communicates with.

This debate will highlight the findings from the report, why the PR industry is still struggling to attract diverse talent and what organisations should consider when shaping their diversity inclusion programmes and policies.

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